Alpine Adventures — Privacy Policy
At Alpine Adventures, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains what data we collect, how we use it, and your rights regarding that data.
By using our website and services, you agree to the practices described in this policy.
1. Information We Collect
1.1 Information You Provide
When you submit a form, book a tour, or contact us, we may collect:
- Full name
- Phone / WhatsApp number
- Email address
- Departure city
- Travel dates
- Number of travellers (adults, children)
- Package preference
- Special requests or requirements
- CNIC or passport details (for certain tours, when required by law)
- Billing / payment information (for invoices)
1.2 Information Collected Automatically
When you visit our website, we may automatically collect:
- IP address
- Browser type and version
- Operating system
- Device type (desktop, mobile, tablet)
- Pages visited and time spent
- Referring website (how you found us)
- UTM parameters (marketing campaign data)
1.3 Cookies
Our website uses cookies to improve your browsing experience and analyse traffic. Cookies are small text files stored on your device. You can disable cookies in your browser settings, though this may affect some website features.
2. How We Use Your Information
We use the information we collect to:
- Process and confirm your booking
- Send booking confirmations, invoices, and trip updates
- Contact you about your enquiry
- Improve our services and customer experience
- Send promotional offers (only if you opt in)
- Comply with legal requirements
- Prevent fraud and ensure security
- Track marketing performance (via Google Analytics, Facebook Pixel)
We do NOT sell, rent, or share your personal data with third parties for their own marketing purposes.
3. When We Share Your Information
We may share your information in the following cases:
3.1 Service Providers
To deliver your tour, we may share limited information with:
- Hotels and guesthouses (name, number of travellers)
- Transport providers (pickup details, group size)
- Activity operators (participant names, medical notes if required)
- Payment processors (billing details)
3.2 Legal Requirements
We may disclose your information if required by law, court order, or government authority in Pakistan.
3.3 Business Transfers
In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the business.
4. Data Security
We take reasonable measures to protect your personal data from unauthorised access, alteration, or loss. These measures include:
- Secure SSL encryption on our website
- Password-protected internal systems
- Limited access to personal data (only staff who need it)
- Regular backups
However, no system is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.
5. Data Retention
We retain your personal information for as long as necessary to:
- Fulfil the purposes described in this policy
- Comply with legal obligations (typically 3–5 years for financial records)
- Resolve disputes and enforce agreements
After this period, your data is securely deleted or anonymised.
6. Your Rights
You have the right to:
- Access the personal data we hold about you
- Correct inaccurate or incomplete information
- Delete your data (subject to legal retention requirements)
- Withdraw consent for marketing communications at any time
- Object to certain uses of your data
- File a complaint with a supervisory authority
To exercise any of these rights, email us at info@alpineadventures.pk.
7. Marketing Communications
If you opt in to receive marketing emails, we may send you:
- New tour announcements
- Seasonal offers and discounts
- Travel tips and destination guides
- Newsletters
You can unsubscribe at any time by:
- Clicking “Unsubscribe” at the bottom of any email
- Emailing us at info@alpineadventures.pk
- Messaging us on WhatsApp
8. Third-Party Services
Our website uses the following third-party services, each with their own privacy policies:
- Google Analytics — for website traffic analysis
- Google Maps — for location display
- Facebook Pixel — for advertising performance
- WhatsApp Business — for customer communication
- Payment processors — for handling transactions
We are not responsible for the privacy practices of these third parties. We recommend reviewing their policies separately.
9. Children’s Privacy
Our services are intended for adults aged 18 and above. We do not knowingly collect personal information from children under 18 without parental consent. If you believe a child has provided us with personal data, please contact us immediately.
10. International Data Transfers
Your data is stored on servers located in Pakistan. If we use third-party services with servers outside Pakistan, we ensure appropriate safeguards are in place.
11. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with a revised “Last Updated” date. Continued use of our services after changes constitutes acceptance.
12. Contact Us
For any privacy-related questions or requests:
Alpine Adventures
📞 Phone / WhatsApp: 0315 8296881
✉️ Email: info@alpineadventures.pk
📍 Address: Blue Area, Islamabad, Pakistan